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<p style="text-align:center;"><strong><font size="5" face="Century Gothic">Welcome Pascal Boye</font></strong></p>
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<td height="730" colspan="2" align="left" valign="top"><p style="text-align:center; margin-top:0;"><span style="text-align:center; margin-top:0; margin-bottom: 0;"><font face="Times New Roman" size="2" style="color:black;"><font face="Century Gothic">Vandiver welcomes <a href="http://www.feuillatte.com/"><strong>Nicolas </strong></a></font></font><a href="http://www.feuillatte.com/"><strong><font face="Century Gothic" size="2" style="color:black;">Feuillate’s</font></strong></a><font face="Century Gothic" size="2" style="color:black;"> Pascal Boye and his abundant knowledge and experience to dinner. Here is a little background information on our esteemed guest.</font></span></p>
<p style="margin-bottom: 0;"><font size="2" face="Century Gothic">Excerpts from an Article By: <a href="http://www.beveragebusiness.com/departments/author.php?name=Fred%20Bouchard">Fred Bouchard</a></font></p>
<p style="margin-top:0;margin-bottom:0;"><strong><font size="2" face="Century Gothic">PASCAL BOYE</font></strong> <font size="2" face="Century Gothic">• 46 • Western Hemisphere Sales Director, Nicolas Feuillatte Champagne • Chouilly, France<br>
</font></p>
<p style="margin-top:0;"><font size="2" face="Century Gothic"> It's the story about how a 'new kid' in Reims, Nicolas Feuillatte, transitioned from selling hot coffee to chilled Champagne, and how a Bordeaux 'Boye' is helping the 31-year-old brand towards category supremacy.<br>
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<strong>BORDEAUX to BUBBLY</strong> I was born in Libourne, Bordeaux, a mile from Pomerol. We had family vineyards in St. Estephe and Fronsac, and I was raised in the vineyards. I trained as a civil engineer but preferred to travel and promote wines; so I worked 14 years for AXA Millesime and Chateau Lynch-Bages. I came to USA in 1994 as US representative to organize the network distribution for the AXA Portfolio such as Quinta de Noval, Chateau Pichon Longueville, Chateau Suduiraut, and Disznoko from Tokay-Hungary. I joined Champagne Nicolas Feuillatte in 2OOO to develop the brand in the Americas; taking it from 19,OOO to 6O,OOO cases by 2OO6. </font> </p>
<p><font size="2" face="Century Gothic"><strong>JET SETTER</strong> Our company at 31 has come on strong among the top 4 big houses. We're regarded as a value brand among Champagnes, yet our grape suppliers are in the best regions and have access to grapes in all Grands Crus, Premier Crus and Crus. Success for us has been 8O% hard work, 1O% opportunity and 1O% luck. Nicolas Feuillatte is a real gentleman, spent 2O years in the US living in Manhattan and in the coffee business from Africa. In the early '7Os he bought 12 acres in Bouleuse in Epernay, started to use his New York connections, as a friend of the Helmsleys, Jackie Kennedy Onassis, Sophia Loren, the Le Cirque jet set, in Manhattan and sold 1OK cases himself. As his father had a business in Sydney, that became also a first market for the brand, as well, of course, Paris. Today, Nicolas Feuillatte is the #1 Champagne in France. By 1996, when he was running out of Champagne, Nicolas approached a union of producers and asked them to form a joint venture and partnership. Feuillatte sold 1M bottles in 1994, by New Year's Eve, 2OO7 figures will reach 9M.</font></p>
<p><font size="2" face="Century Gothic"><strong>The FUTURE</strong> is US. The history of Nicolas Feuillatte is that we have no history, so we look towards the future. On my first visit to Champagne houses, I'd see in the hallways portraits of founders and several generations. Our founder, Nicolas Feuillatte, at 83 is still a proud brand ambassador. Our house is focused on contemporary art and culture: every year we ask a young artist to create the annual theme. In 2OO8, a Russian painter will design our entire retail package. We work with major museums - New York's MOMA, Paris' Centre Georges Pompidou, London's Tate Gallery. Our motto is "Epernay, New York and beyond" - opening new markets and being sold in more than 9O countries. As well as being a good value Champagne, we're known for creativity, modernity, elegance, provocation, and innovation off the beaten track.</font></p>
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