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<p>Chase wanted to find a way to educate their national sales staff on new deposit, checking and small business options. We proposed an incentive promotion using interactive e-mercials as a vehicle to achieve this end.<br>
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<p><b>Solution</b> - Our program, Boarding Pass To Customer Solutions, was built on Chase's ability to give away 10,000 free One-Pass™ miles. Combining interactive flash emails, a complex database microsite and direct mail elements, the program had an 88% response rate, far surpassing any promotion Chase introduced prior to that.</p>
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<p><a href="IM_ICON.html" target="_self"><font color="black">Icon Laboratories • </font></a><a href="IM_Chase.html" target="_self"><font color="black">JP Morgan Chase<br>
</a><a href="IM_TNT.html" target="_self"><font color="black">TNT-Witchblade • </a><a href="IM_Verizon.html" target="_self"><font color="black">Verizon<br>
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