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<title>Introducing Training Business E-Visory™, the No. 1 Resource on How to Succeed
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<h1 class="cred">Introducing Training Business E-Visory™, the
No. 1 Resource<br>
on How to Succeed In The Training Business. <a href="contactus.asp">Subscribe
For Free!</a> </h1>
<p>Training Business E-Visory™ offers monthly e-mail advice for
training company executives seeking to:</p>
<ul>
<li>identify breakthrough educational products and services</li>
<li>incorporate e-learning and distance learning technologies</li>
<li>penetrate lucrative new training markets</li>
<li>build brand identity and awareness</li>
<li>resolve complex pricing, licensing and volume agreement issues</li>
<li>benchmark operating expenses and productivity metrics</li>
<li>develop accountable media advertising, direct mail and other
customer promotion efforts </li>
<li>improve sales force productivity and results</li>
</ul>
<p>Personally edited by <span class="cred">FUSION</span> principal
and training industry authority, <a href="people.html#EdShineman">Edward
T. Shineman</a>, our 3000 subscribers include more than 400 training
company owners and CEOs.</p>
<p>Click <a href="contactus.asp">here</a>, to subscribe for free!</p>
<p>Not sure Training Business E-Visory™ is for you? Browse one
or two back issues, below. Simply click on the topic that interests
you. E-Visories are back-issued infrequently. <a href="contactus.asp">Subscribe
now</a> to be sure of receiving the most current issue.</p>
<b class="default">Training Business E-Visory™ Back Issue Index</b>
<table border=1 cellpadding=4 cellspacing=2 width=432>
<tr>
<th width=64 bgcolor="#cccccc"><span class=headtxt>Issue</span></th>
<th align=center bgcolor="#cccccc"><span class=headtxt>Topic</span></th>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>10/28/02</b></p>
</td>
<td>
<p><a href="101602a.html">Maybe This Time Your Training or E-Learning
Business ISN'T Coming Back!</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>10/28/02</b></p>
</td>
<td>
<p><a href="101602b.html">How Much Should You Spend On Marketing
and Selling Your Training or E-Learning Offerings?</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>5/10/02</b></p>
</td>
<td>
<p><a href="051002a.html">How To Make E-Mail Marketing Click
For Your Training Or E-Learning Business.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>5/10/02</b></p>
</td>
<td>
<p><a href="051002b.html">Four Dangerous Diversions Every Customer
Educator Should Avoid.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>12/2/01</b></p>
</td>
<td>
<p><a href="120201a.html">How To Build The Brand Identity Of
Your Training Or E-Learning Business.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>9/5/01</b></p>
</td>
<td>
<p><a href="090501.html">How To Make A "Training Superstore"
A Super Success.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>1/22/01</b></p>
</td>
<td>
<p><a href="012201a.html">Help, Our Public Seminar Response
Rate Is Too Low! (Part II: How To Succeed Anyhow).</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>1/22/01</b></p>
</td>
<td>
<p><a href="012201b.html">Making "Pay-Per-View" Pay
For You.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>9/05/00</b></p>
</td>
<td>
<p><a href="090500a.html">Help, Our Public Seminar Response
Rate Is Too Low! (Part I: Ten Commandments For Increasing
It).</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>9/05/00</b></p>
</td>
<td>
<p><a href="090500b.html">Don't Let A Course Demo Do In The
Sale.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>3/29/00</b></p>
</td>
<td>
<p><a href="032900a.html">Stop Learning And BUY Something! How
To Turn Trainees Into Customers (Part 1).</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>3/29/00</b></p>
</td>
<td>
<p><a href="032900b.html">How To Take On "Good Works" Customer
Education Assignments Without Taking It In The P&L.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>1/26/00</b></p>
</td>
<td>
<p><a href="012600b.html">Sugarcoat Your Next Training Price
Increase.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>1/26/00</b></p>
</td>
<td>
<p><a href="012600a.html">Not Enough Sales Leads? Try This "Less
Is More" Approach.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>11/15/99</b></p>
</td>
<td>
<p><a href="111599b.html">How to Write Training T's and C's
That Sell, Not Repel.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>11/15/99</b></p>
</td>
<td>
<p><a href="111599a.html">Prove It! When Prospects Seek Bottom-Line
Evidence Your Training Works.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>10/06/99</b></p>
</td>
<td>
<p><a href="100699b.html">There's a Better Way to Manage Your
Salespeople's Level of Effort.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>10/06/99</b></p>
</td>
<td>
<p><a href="100699a.html">Marketing to Individual Learners:
Bonanza or Booby Trap?</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>9/1/99</b></p>
</td>
<td>
<p><a href="090199a.html">When is "Right-To-Copy"
Course Licensing Right For You?</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>9/1/99</b></p>
</td>
<td>
<p><a href="090199b.html">Onsite Pricing (Pt. 1): How To Charge
For Instructor Travel And Living Expenses.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>8/18/99</b></p>
</td>
<td>
<p><a href="090199c.html">Expect More From Your Public Course
Registrars.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>8/18/99</b></p>
</td>
<td>
<p><a href="090199d.html">Advertising In The Training Trade
Magazines: 10 Do's and Don'ts.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>7/1/99</b></p>
</td>
<td>
<p><a href="090199e.html">Don't Sell Your Course Descriptions
Short.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>6/15/99</b></p>
</td>
<td>
<p><a href="061599c.html">Instructor Led Companies CAN Succeed
at Online Learning (Pt. 2) TAKE YOUR BEST SHOT.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>6/15/99</b></p>
</td>
<td>
<p><a href="061599b.html">When To Say "Yes" To Education
Mega Projects.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>6/15/99</b></p>
</td>
<td>
<p><a href="061599a.html">How To Calculate Your Customer Education
Market Opportunity.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>5/22/99</b></p>
</td>
<td>
<p><a href="052299c.html">Using "Safety Nets" To Sell
More Education Agreements.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>5/22/99</b></p>
</td>
<td>
<p><a href="052299b.html">Turn Courseware Chunking Into An Opportunity.</a></p>
</td>
</tr>
<tr>
<td width=64 align=center bgcolor="#ffffcc" class=cred>
<p><b>5/22/99</b></p>
</td>
<td>
<p><a href="052299a.html">Instructor Led Companies CAN Succeed
At Online Learning (Pt. 1) CHOOSE THE RIGHT LEADER.</a></p>
</td>
</tr>
<tr>
<td width=64 bgcolor="#ffffcc" align=center class=cred>
<p><b>5/9/99</b></p>
</td>
<td>
<p><a href="050999c.html">How Many Education Salespeople Do
You Really Need?</a></p>
</td>
</tr>
<tr>
<td width=64 bgcolor="#ffffcc" align=center class=cred>
<p><b>5/9/99</b></p>
</td>
<td>
<p><a href="050999b.html">Stop Arguing About Training Pricing.</a></p>
</td>
</tr>
<tr>
<td width=64 bgcolor="#ffffcc" align=center class=cred>
<p><b>5/9/99</b></p>
</td>
<td>
<p><a href="050999a.html">Who’s Minding the Store on Course
Manufacturing Costs?</a></p>
</td>
</tr>
</table>
<p align="center">Why Wait? <br>
Get your next issue of Training Business E-Visory™<br>
e-mailed to your desktop the very instant it's ready. </p>
<p align="center"> <a href="contactus.asp">Subscribe now!</a><br>
</p>
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