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<h2 style="margin-bottom: 0px;">ABS Educational Seminar: Designing an Effective Post-Marketing Study</h2>
<p>ABS will conduct a seminar on Designing an Effective Post-Marketing Study in Cambridge, MA on October 30, 2008. This interactive session will be led by Neal Mantick, Executive Director of Registries, and will explain how registry programs can demonstrate product value and manage risk with a multi-disciplinary approach that combines clinical, economic outcomes demonstration, pharmacoeconomics, and marketing expertise to ensure marketplace success.</p>
<p>In the past few years, post-marketing registries have become the popular solution to just about every regulatory, safety or reimbursement challenge that impacts new health technologies. That's because these programs — in the right scenario and when designed correctly — provide a flexible and cost-effective solution for obtaining the clinical data needed to satisfy multiple audiences as well as insights into potential market risks and opportunities. This ABS interactive seminar will provide participants with the tools to:</p>
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<li> Improve product value and benefits </li>
<li>Mitigate risk </li>
<li>Manage post-marketing surveillance challenges imposed by regulatory agencies </li>
<li>Validate that registry design will meet a sponsor's overall objectives</li>
</ul>
<p>The ABS team has provided integrated strategic, research, and commercialization services to the pharmaceutical, biotechnology, medical device, and diagnostics industries for more than 20 years. The company specializes in demonstrating the value, safety, and efficacy of health technologies through prospective studies such as registries as well as through retrospective data analyses, models, and quantitative and qualitative research. ABS teams of senior, seasoned staff help sponsors develop their research agendas, successfully conduct their research programs, and communicate the results to internal and external audiences. Primary service offerings include registries and other late-phase clinical studies, health economics and outcomes research, pricing and reimbursement, strategic commercialization services, and biometrics. Previously known as Abt Associates Clinical Trials, the company was renamed Abt Bio-Pharma Solutions and established as a wholly owned subsidiary of Abt Associates in April 2008.</p>
<p>For information regarding seminar attendance and registration, please <a href="../downloads/ABS_Seminar_Effective_PM_Study_Design.pdf">download the PDF overview</a> or contact Julia Altman, Director of Marketing, at (781) 372.6658 or <a href="mailto:[email protected]">[email protected]</a>.</p>
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